Ecommerce Google Display Ad Examples — Inspiration & Templates
Google Display retargeting is an ecommerce staple. Show previous visitors the exact products they browsed, with dynamic product feeds that update automatically from your catalog. It's the reminder that closes the sale.
Ecommerce Google Display Ad Styles That Convert
Clean, focused Google Display ad that puts your ecommerce offering front and center with bold typography and brand colors.
CTA: Shop Now
Customer testimonial ad featuring a real quote, star rating, and the customer's photo. Social proof is the #1 converter for ecommerce on Google Display.
CTA: See Why
Urgency-driven Google Display ad with a time-limited offer, bold pricing, and countdown element. Creates FOMO that drives immediate action.
CTA: Claim Offer
Aspirational lifestyle image showing the end result of using your ecommerce product or service. Emotionally-driven creative that builds brand desire.
CTA: Explore
Real Ecommerce Ads Running Right Now
Real ads from ecommerce companies currently running on Facebook and Instagram.
Carter's
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REDCON1
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Biogo.io
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Knives and Stones
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Socks Station
Since Jun 16, 2025Socks Station India presents India's Widest and Most Exclusive range of Branded Socks and Handkerchief . Brands like Allen Solly, Louis Philippe, Van Heusen and Peter England are available with us. Online store for premium quality socks. Shop for latest designs and best quality socks. Free Shipping.
Kirkland's Home
Since Jun 16, 2025Kirkland's home decor and uniquely distinctive gifts. From wall decor, home decorations and furniture, hundreds of your favorite items are available online now!
Kirkland's Home
Since Sep 23, 2025Kirkland's home decor and uniquely distinctive gifts. From wall decor, home decorations and furniture, hundreds of your favorite items are available online now!
Google Display Ad Formats & Sizes
These are the ad sizes available for ecommerce campaigns on Google Display.
| Format | Size | Aspect Ratio |
|---|---|---|
| Leaderboard | 728×90 | 8.1:1 |
| Medium Rectangle | 300×250 | 1.2:1 |
| Wide Skyscraper | 160×600 | 1:3.75 |
| Large Rectangle | 336×280 | 1.2:1 |
| Half Page | 300×600 | 1:2 |
| Billboard | 970×250 | 3.88:1 |
Why Google Display Ads Work for Ecommerce
Google Display's targeting lets ecommerce businesses reach people based on demographics, interests, and behaviors — putting ads in front of people most likely to convert.
Ecommerce audiences on Google Display respond to authentic stories and clear value propositions.
The Leaderboard format (728×90) is the workhorse for ecommerce ads — it gets the most impressions and provides the best canvas for your message.
Display ads build brand familiarity for ecommerce businesses through repeated exposure — research shows it takes 7+ touchpoints before most buyers convert.
Tips for Ecommerce Google Display Ads
Create ads in all 6 core sizes (728×90, 300×250, 160×600, 336×280, 300×600, 970×250) to maximize placement eligibility.
Use bold typography and high contrast — ecommerce display ads need to pop on busy web pages where they're competing with content.
A/B test your call-to-action — small changes like 'Start Free Trial' vs 'Get Started' can move conversion rates 10-20%.
Generate multiple ad variants with AdsCreator and test them simultaneously — the winning creative is often not the one you'd predict for ecommerce.
Common Ecommerce Advertising Challenges
These are the challenges ecommerce advertisers face — and what good Google Display creative helps solve.
Cart abandonment
Rising ad costs
Standing out against Amazon
Generate Ecommerce Google Display Ads in Seconds
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